Background & Goals
The Client is a player operating in the dental sector in the Campania region.
The client’s website presented numerous critical aspects that prevented Digital Growth, including:
- Unresponsive website and not optimized for various devices;
- No SEO optimization for search engines;
- Outdated website design.
Strategy & Action
The customer has entrusted WebGas with a series of activities that can be summarized in:
- Complete website redesign with a mobile-first approach;
- SEO optimization;
- Content Strategy.
Results
The results achieved during the collaboration period can be summarized in the following KPIs:
+1.380
Leads from Organic Research
Lead growth through organic positioning +1,300%
+800%
Impression
+ 800% increase in website views
+1.200%
Click
Increase number of visitors to the website + 1,200%.
+600%
CTR
Cost per acquisition reduction of -59%
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