{"id":35349,"date":"2023-11-27T11:24:45","date_gmt":"2023-11-27T10:24:45","guid":{"rendered":"https:\/\/webgas.net\/en\/?post_type=strumenti&#038;p=35349"},"modified":"2023-12-31T11:53:11","modified_gmt":"2023-12-31T10:53:11","slug":"budget-planner","status":"publish","type":"strumenti","link":"https:\/\/webgas.net\/it\/tool\/budget-planner\/","title":{"rendered":"Budget planner"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"35349\" class=\"elementor elementor-35349\" data-elementor-post-type=\"strumenti\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0aa5c83 e-flex e-con-boxed e-con e-parent\" data-id=\"0aa5c83\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6348d14 e-con-full e-flex e-con e-child\" data-id=\"6348d14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f9c968 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2f9c968\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"> <span class=\"yellow\"><b>Budget Planner<\/b><\/span> by Webgas.net<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c9c8c9 elementor-widget elementor-widget-text-editor\" data-id=\"8c9c8c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Valuta in <strong>pochi semplici passi<\/strong> le performance del tuo business online, <strong>scopri strategie per investire nella giusta direzione<\/strong> e ottimizzare cos\u00ec i tuoi rendimenti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b23ae94 e-con-full e-flex e-con e-child\" data-id=\"b23ae94\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c26d38 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"0c26d38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#calc_kpi\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Inizia a calcolare<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b91ef55 elementor-align-left elementor-mobile-align-left elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"b91ef55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#kpi_guida\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-long-arrow-alt-down\" viewBox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M168 345.941V44c0-6.627-5.373-12-12-12h-56c-6.627 0-12 5.373-12 12v301.941H41.941c-21.382 0-32.09 25.851-16.971 40.971l86.059 86.059c9.373 9.373 24.569 9.373 33.941 0l86.059-86.059c15.119-15.119 4.411-40.971-16.971-40.971H168z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Guida &amp; Tooltips<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41770d8 e-con-full e-flex e-con e-child\" data-id=\"41770d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d7721b elementor-widget elementor-widget-image\" data-id=\"0d7721b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.reshot.com\/preview-assets\/icons\/RTWXQ96ZNA\/budget-RTWXQ96ZNA.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ea1b1d e-flex e-con-boxed e-con e-parent\" data-id=\"2ea1b1d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-baf7195 e-con-full e-flex e-con e-child\" data-id=\"baf7195\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5db8a4a fluent-form-widget-step-header-yes fluent-form-widget-step-progressbar-yes fluentform-widget-submit-button-custom elementor-widget elementor-widget-fluent-form-widget\" data-id=\"5db8a4a\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"calc_kpi\" data-widget_type=\"fluent-form-widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n            <div class=\"fluentform-widget-wrapper fluentform-widget-align-default\">\n\n            \n            <div class='fluentform ff-default fluentform_wrapper_49 ffs_default_wrap'><form data-form_id=\"49\" id=\"fluentform_49\" class=\"frm-fluent-form fluent_form_49 ff-el-form-top ff_form_instance_49_1 ff-form-loading ff-form-has-steps ff_has_dynamic_smartcode ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ff_calc_form ffs_default\" data-form_instance=\"ff_form_instance_49_1\" method=\"POST\" ><fieldset  style=\"border: none!important;margin: 0!important;padding: 0!important;background-color: transparent!important;box-shadow: none!important;outline: none!important; min-inline-size: 100%;\">\n                    <legend class=\"ff_screen_reader_title\" style=\"display: block; margin: 0!important;padding: 0!important;height: 0!important;text-indent: -999999px;width: 0!important;overflow:hidden;\">Budget Planner | v2.0<\/legend><input type='hidden' name='__fluent_form_embded_post_id' value='35349' \/><input type=\"hidden\" id=\"_fluentform_49_fluentformnonce\" name=\"_fluentform_49_fluentformnonce\" value=\"c3496707e8\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/it\/wp-json\/wp\/v2\/strumenti\/35349\" \/><div class='ff-step-container' data-name=\"step_start-49_55\" data-disable_auto_focus=\"no\" data-enable_auto_slider=\"no\" data-enable_step_data_persistency=\"no\" data-enable_step_page_resume=\"no\" data-animation_type=\"slide\" ><div class='ff-step-header'><div class='ff-el-progress-status' aria-live='polite'><\/div>\n            <div class='ff-el-progress'>\n                <div role='progressbar'  class='ff-el-progress-bar'><span><\/span><\/div>\n            <\/div>\n            <ul style='display: none' class='ff-el-progress-title'>\n                <li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li>\n            <\/ul><\/div><span class='ff_step_start'><\/span><div class='ff-step-body'><div class=\"fluentform-step active\" data-name=\"step_start-49_55\" data-disable_auto_focus=\"no\" data-enable_auto_slider=\"no\" data-enable_step_data_persistency=\"no\" data-enable_step_page_resume=\"no\" data-animation_type=\"slide\" ><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_1\" ><h3 class='ff-el-section-title'>Primo step<\/h3><div class='ff-section_break_desk'><p>Natura del business + 1a parte ecomm --&gt; obiettivi fatturato mensile<\/p><\/div><hr \/><\/div><div class=\"ff-el-group ff-el-section-break  ff_left\" data-name=\"section_break-49_2\" ><h3 class='ff-el-section-title'>Benvenuto\/a nel Budget Planner di Webgas.net<\/h3><div class='ff-section_break_desk'><p>Vuoi conoscere il budget minimo da investire in campagne di advertising per essere sicuro di raggiungere determinati obiettivi di vendita o di fatturato?\u00a0<\/p>\n<p>Con il nostro budget planner potrai, in pochi semplicissimi passi, calcolare quanto budget allocare per le tue campagne di marketing digitale ed essere sicuro di massimizzare i tuoi ritorni sugli investimenti.\u00a0<\/p>\n<p>Pronto\/a a scoprirlo? Iniziamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_1\"  class='ff-t-container ff-column-container ff_columns_total_1 '><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group top_level_qst'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Per prima cosa, specifica la modalit\u00e0 di vendita dei tuoi prodotti\/servizi:\">Per prima cosa, specifica la <u>modalit\u00e0 di vendita dei tuoi prodotti\/servizi<\/u>: <\/label><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='frst_radio_e18a54956a982cc52d71994b39ffea47'><input  type=\"radio\" name=\"frst_radio\" data-name=\"frst_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"E-commerce: vendo prodotti o servizi direttamente ai clienti attraverso un sito web o una piattaforma online\"  id='frst_radio_e18a54956a982cc52d71994b39ffea47' aria-label='E-commerce: vendo prodotti o servizi direttamente ai clienti attraverso un sito web o una piattaforma online' aria-invalid='false' aria-required=true> <span>E-commerce: vendo prodotti o servizi direttamente ai clienti attraverso un sito web o una piattaforma online<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='frst_radio_d35c7a7b28b15b48f0e784382f45bbe4'><input  type=\"radio\" name=\"frst_radio\" data-name=\"frst_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\"  id='frst_radio_d35c7a7b28b15b48f0e784382f45bbe4' aria-label='Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future' aria-invalid='false' aria-required=true> <span> Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future<\/span><\/label><\/div><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_2\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group top_level_qst'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Perfetto! Adesso dicci qualcosa di pi\u00f9 sugli obiettivi di marketing che vorresti realizzare:\">Perfetto! Adesso dicci qualcosa di pi\u00f9 sugli <u>obiettivi di marketing<\/u> che vorresti realizzare: <\/label><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='scnd_radio_cd29666fd3c2a703c6c8bea956a14484'><input  type=\"radio\" name=\"scnd_radio\" data-name=\"scnd_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"Vorrei raggiungere determinati obiettivi di fatturato mensili\"  id='scnd_radio_cd29666fd3c2a703c6c8bea956a14484' aria-label='Vorrei raggiungere determinati obiettivi di fatturato mensili' aria-invalid='false' aria-required=true> <span>Vorrei raggiungere determinati obiettivi di fatturato mensili<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='scnd_radio_cc85c4859b574e9280132299f69f2c1b'><input  type=\"radio\" name=\"scnd_radio\" data-name=\"scnd_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"Vorrei raggiungere un determinato numero di vendite mensili\"  id='scnd_radio_cc85c4859b574e9280132299f69f2c1b' aria-label='Vorrei raggiungere un determinato numero di vendite mensili' aria-invalid='false' aria-required=true> <span>Vorrei raggiungere un determinato numero di vendite mensili<\/span><\/label><\/div><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_3\" ><p style=\"min-height: 32px;visibility: hidden\">SPACER<\/p><\/div><div data-name=\"ff_cn_id_3\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_obb_fatt_mensile_inp' id='label_ff_49_obb_fatt_mensile_inp' aria-label=\"A quanto ammonta l&#039;obiettivo di fatturato mensile che intendi perseguire?\">A quanto ammonta l'<u>obiettivo di fatturato mensile<\/u> che intendi perseguire?<\/label><div class=\"ff-el-tooltip\" data-content=\"Condividendo questo valore ci darai la possibilit\u00e0 di fornirti una stima pi\u00f9 precisa del budget necessario per le tue campagne di digital marketing sulla base dei tuoi obiettivi. \"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"text\" name=\"obb_fatt_mensile_inp\" id=\"ff_49_obb_fatt_mensile_inp\" class=\"ff-el-form-control  ff_numeric\" data-name=\"obb_fatt_mensile_inp\" inputmode=\"numeric\" step=\"any\" data-formatter=\"{&quot;decimal&quot;:&quot;,&quot;,&quot;separator&quot;:&quot;.&quot;,&quot;precision&quot;:2,&quot;symbol&quot;:&quot;&quot;}\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_4\" ><p style=\"min-height: 32px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Niente male! Per raggiungere il tuo obiettivo, per\u00f2, ci sono varie strade percorribili. Quale indicatore di performance (o KPI) intendi utilizzare per tracciare il tuo risultato?\">Niente male! Per raggiungere il tuo obiettivo, per\u00f2, ci sono varie strade percorribili. Quale indicatore di performance (o KPI) intendi utilizzare per tracciare il tuo risultato?<\/label><div class=\"ff-el-tooltip\" data-content=\"Abbiamo sviluppato questo strumento considerando ogni scenario possibile: scegli liberamente i KPI che ti sono pi\u00f9 familiari. Il risultato ti attende alla fine di questo form.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='thrd_radio_651768918853008987403df3be06e2d5'><input  type=\"radio\" name=\"thrd_radio\" data-name=\"thrd_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"ROAS target \"  id='thrd_radio_651768918853008987403df3be06e2d5' aria-label='ROAS target' aria-invalid='false' aria-required=true> <span>ROAS target <\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='thrd_radio_1a3b452080c9517a06c88ffc14da23f8'><input  type=\"radio\" name=\"thrd_radio\" data-name=\"thrd_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"CPA target\"  id='thrd_radio_1a3b452080c9517a06c88ffc14da23f8' aria-label='CPA target' aria-invalid='false' aria-required=true> <span>CPA target<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='thrd_radio_63f7684b328180312a7f33d5cf06b468'><input  type=\"radio\" name=\"thrd_radio\" data-name=\"thrd_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"Conversion Rate stimato\"  id='thrd_radio_63f7684b328180312a7f33d5cf06b468' aria-label='Conversion Rate stimato' aria-invalid='false' aria-required=true> <span>Conversion Rate stimato<\/span><\/label><\/div><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_4\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_dsird_orders_VM' id='label_ff_49_dsird_orders_VM' aria-label=\"Qual \u00e8 il numero di vendite mensili che intendi raggiungere?\">Qual \u00e8 il numero di <u>vendite mensili<\/u> che intendi raggiungere?<\/label><\/div><div class='ff-el-input--content'><input type=\"number\" name=\"dsird_orders_VM\" id=\"ff_49_dsird_orders_VM\" class=\"ff-el-form-control\" data-name=\"dsird_orders_VM\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_5\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_trgt_conv_LG' id='label_ff_49_trgt_conv_LG' aria-label=\"Qual \u00e8 il numero di conversioni target che intendi raggiungere?\">Qual \u00e8 il numero di <u>conversioni target<\/u> che intendi raggiungere?<\/label><div class=\"ff-el-tooltip\" data-content=\"Ricorda che, con conversione, si intende l&#039;azione ultima che intendi far realizzare ai tuoi utenti (prenotazione, compilazione di un modulo ecc.)\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><input type=\"number\" name=\"trgt_conv_LG\" id=\"ff_49_trgt_conv_LG\" class=\"ff-el-form-control\" data-name=\"trgt_conv_LG\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_5\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per proseguire<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_6\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_7\" ><h3 class='ff-el-section-title'>Secondo step<\/h3><div class='ff-section_break_desk'><p>Lead generation completa<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break  ff_left\" data-name=\"section_break-49_8\" ><h3 class='ff-el-section-title'>Budget per Lead generation<\/h3><div class='ff-section_break_desk'><p>Perfetto! Ora che conosciamo la modalit\u00e0 di vendita dei tuoi prodotti\/servizi, ti faremo qualche domanda sui KPI target legati alla tua attivit\u00e0 di marketing. In questo modo, potremo fornirti un calcolo il pi\u00f9 preciso possibile del budget da investire in generazione di lead e conversioni. Continuiamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_6\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group top_level_qst'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Quale indicatore di performance (o KPI) intendi utilizzare per tracciare il tuo risultato?\">Quale indicatore di performance (o KPI) intendi utilizzare per tracciare il tuo risultato?<\/label><div class=\"ff-el-tooltip\" data-content=\"Abbiamo sviluppato questo strumento considerando ogni scenario possibile: scegli liberamente i KPI che ti sono pi\u00f9 familiari. Il risultato ti attende alla fine di questo form.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='frst_radio_LG_7ec03fcbb21383d3ff6dcb1e9543a213'><input  type=\"radio\" name=\"frst_radio_LG\" data-name=\"frst_radio_LG\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"CPL target (risultato immediato)\"  id='frst_radio_LG_7ec03fcbb21383d3ff6dcb1e9543a213' aria-label='CPL target (risultato immediato)' aria-invalid='false' aria-required=true> <span>CPL target (risultato immediato)<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='frst_radio_LG_9ed5001dfa0a7b1008a5fbd71bf5c5fc'><input  type=\"radio\" name=\"frst_radio_LG\" data-name=\"frst_radio_LG\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"Conversion Rate stimato (ancora due passaggi)\"  id='frst_radio_LG_9ed5001dfa0a7b1008a5fbd71bf5c5fc' aria-label='Conversion Rate stimato (ancora due passaggi)' aria-invalid='false' aria-required=true> <span>Conversion Rate stimato (ancora due passaggi)<\/span><\/label><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_9\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><\/div><\/div><div data-name=\"ff_cn_id_7\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_cpl_trgt_LG' id='label_ff_49_cpl_trgt_LG' aria-label=\"Inserisci qui il valore del tuo CPL target e scopri subito il budget da investire nelle tue campagne di digital marketing:\">Inserisci qui il valore del tuo <u>CPL target<\/u> e scopri subito il budget da investire nelle tue campagne di digital marketing:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl CPL target rappresenta il costo per lead desiderato, indicando l&#039;importo massimo che sei disposto a investire per acquisire un nuovo potenziale cliente.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"cpl_trgt_LG\" id=\"ff_49_cpl_trgt_LG\" class=\"ff-el-form-control\" data-name=\"cpl_trgt_LG\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_LG_frst' id='label_ff_49_ness_budget_LG_frst' aria-label=\"ness_budget_LG_frst\">ness_budget_LG_frst<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_LG_frst\" id=\"ff_49_ness_budget_LG_frst\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_LG_frst\" data-calculation_formula=\"{input.trgt_conv_LG}*{input.cpl_trgt_LG}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_8\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_estim_conv_rate_LG' id='label_ff_49_estim_conv_rate_LG' aria-label=\"Inserisci qui il valore percentuale del Conversion Rate stimato e scopri subito il budget da investire nelle tue campagne di digital marketing:\">Inserisci qui il <u>valore percentuale del Conversion Rate stimato<\/u> e scopri subito il budget da investire nelle tue campagne di digital marketing:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl Conversion Rate \u00e8 la percentuale di utenti che compie un&#039;azione desiderata, come un acquisto o una registrazione, rispetto al totale di visitatori del tuo sito.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"estim_conv_rate_LG\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"estim_conv_rate_LG\" id=\"ff_49_estim_conv_rate_LG\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_clic_per_session_LG' id='label_ff_49_clic_per_session_LG' aria-label=\"clic_per_session_LG\">clic_per_session_LG<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"clic_per_session_LG\" id=\"ff_49_clic_per_session_LG\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"clic_per_session_LG\" data-calculation_formula=\"{input.trgt_conv_LG}\/({input.estim_conv_rate_LG}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_10\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group has-conditions top_level_qst'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Ottimo! Sei a un passo dallo scoprire il budget minimo da investire per le tue campagne di digital marketing! Per conoscerlo, per\u00f2, puoi partire da due KPI differenti, propri delle piattaforme pubblicitarie. Quale\/i KPI vuoi utilizzare per calcolare il budget necessario?\">Ottimo! Sei a un passo dallo scoprire il budget minimo da investire per le tue campagne di digital marketing! Per conoscerlo, per\u00f2, puoi partire da due KPI differenti, propri delle piattaforme pubblicitarie. Quale\/i KPI vuoi utilizzare per calcolare il budget necessario? <\/label><div class=\"ff-el-tooltip\" data-content=\"Per una maggiore accuratezza dei risultati, fornisci una stima calcolata su almeno 2 - 4 settimane. \"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='scnd_radio_LG_097094b04b485a6ea531f1a7c36f7da2'><input  type=\"radio\" name=\"scnd_radio_LG\" data-name=\"scnd_radio_LG\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"CPC stimato\"  id='scnd_radio_LG_097094b04b485a6ea531f1a7c36f7da2' aria-label='CPC stimato' aria-invalid='false' aria-required=true> <span>CPC stimato<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='scnd_radio_LG_b3c9b788b1f2a9d696836f7d8486ed25'><input  type=\"radio\" name=\"scnd_radio_LG\" data-name=\"scnd_radio_LG\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"CTR (in percentuale) e CPM stimato\"  id='scnd_radio_LG_b3c9b788b1f2a9d696836f7d8486ed25' aria-label='CTR (in percentuale) e CPM stimato' aria-invalid='false' aria-required=true> <span>CTR (in percentuale) e CPM stimato<\/span><\/label><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_11\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><\/div><\/div><div data-name=\"ff_cn_id_9\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_estim_cpc_LG' id='label_ff_49_estim_cpc_LG' aria-label=\"Ci siamo! Inserisci qui il valore del tuo CPC stimato e scopri il budget da investire:\">Ci siamo! Inserisci qui il valore del tuo <u>CPC stimato<\/u> e scopri il budget da investire: <\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl CPC, o Costo per Clic, rappresenta il costo finanziario associato a ogni singolo clic ricevuto nella tua campagna pubblicitaria online.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><input type=\"number\" name=\"estim_cpc_LG\" id=\"ff_49_estim_cpc_LG\" class=\"ff-el-form-control\" data-name=\"estim_cpc_LG\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_LG_sec' id='label_ff_49_ness_budget_LG_sec' aria-label=\"ness_budget_LG_sec\">ness_budget_LG_sec<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_LG_sec\" id=\"ff_49_ness_budget_LG_sec\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_LG_sec\" data-calculation_formula=\"{input.clic_per_session_LG}*{input.estim_cpc_LG}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_10\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_ctr_LG' id='label_ff_49_ctr_LG' aria-label=\"Ci siamo! Seleziona il valore percentuale del tuo CTR stimato:\">Ci siamo! Seleziona il valore percentuale del tuo <u>CTR stimato<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl CTR, o Click-Through Rate, rappresenta la percentuale di utenti che cliccano su un tuo annuncio rispetto al numero totale di impression ricevute.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"ctr_LG\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"ctr_LG\" id=\"ff_49_ctr_LG\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_imp_LG' id='label_ff_49_imp_LG' aria-label=\"imp_LG\">imp_LG<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"imp_LG\" id=\"ff_49_imp_LG\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"imp_LG\" data-calculation_formula=\"{input.clic_per_session_LG}\/({input.ctr_LG}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_estim_cpm_LG' id='label_ff_49_estim_cpm_LG' aria-label=\"Inserisci qui il valore del tuo CPM stimato e scopri il budget da investire:\">Inserisci qui il valore del tuo <u>CPM stimato<\/u> e scopri il budget da investire:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CPM, o Costo per Mille, rappresenta il costo medio per mille impression di un tuo annuncio pubblicitario.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"estim_cpm_LG\" id=\"ff_49_estim_cpm_LG\" class=\"ff-el-form-control\" data-name=\"estim_cpm_LG\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_LG_thrd' id='label_ff_49_ness_budget_LG_thrd' aria-label=\"ness_budget_LG_thrd\">ness_budget_LG_thrd<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_LG_thrd\" id=\"ff_49_ness_budget_LG_thrd\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_LG_thrd\" data-calculation_formula=\"({input.imp_LG}\/1000)*{input.estim_cpm_LG}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div class='ff-el-group has-conditions hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_LG' id='label_ff_49_ness_budget_LG' aria-label=\"ness_budget_LG (Final)\">ness_budget_LG (Final)<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_LG\" id=\"ff_49_ness_budget_LG\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_LG\" data-calculation_formula=\"{input.ness_budget_LG_frst}+{input.ness_budget_LG_sec}+{input.ness_budget_LG_thrd}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_12\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare i tuoi risultati<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_13\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_14\" ><h3 class='ff-el-section-title'>Terzo step<\/h3><div class='ff-section_break_desk'><p>Obiettivo vendite mensili_completo<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break  ff_left\" data-name=\"section_break-49_15\" ><h3 class='ff-el-section-title'>Budget per obiettivo di vendite mensili<\/h3><div class='ff-section_break_desk'><p>Perfetto! Ora che conosciamo i tuoi obiettivi di vendita,\u00a0 ti faremo qualche\u00a0 domanda sui KPI target legati alla tua attivit\u00e0 di marketing. In questo modo potremo fornirti un calcolo il pi\u00f9 preciso possibile del budget da investire per raggiungere il numero di vendite desiderato. Continuiamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_11\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_aov_VM' id='label_ff_49_aov_VM' aria-label=\"Iniziamo da qui. Inserisci il valore dell&#039; AOV:\">Iniziamo da qui. Inserisci il valore dell' <u>AOV<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nL&#039;AOV, o Valore Medio dell&#039;Ordine, rappresenta l&#039;importo medio che un cliente spende in un singolo ordine.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"aov_VM\" id=\"ff_49_aov_VM\" class=\"ff-el-form-control\" data-name=\"aov_VM\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_obb_fatt_mensile_VM' id='label_ff_49_obb_fatt_mensile_VM' aria-label=\"obb_fatt_mensile_VM\">obb_fatt_mensile_VM<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"obb_fatt_mensile_VM\" id=\"ff_49_obb_fatt_mensile_VM\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"obb_fatt_mensile_VM\" data-calculation_formula=\"{input.dsird_orders_VM}*{input.aov_VM}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_cpa_trgt_VM' id='label_ff_49_cpa_trgt_VM' aria-label=\"Bene, ora inserisci qui il valore del CPA target:\">Bene, ora inserisci qui il valore del <u>CPA target<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl CPA, o Costo per Acquisizione target, rappresenta il costo medio sostenuto per ottenere una conversione o acquisire un nuovo cliente attraverso la tua campagna di marketing.\n\n\n\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"cpa_trgt_VM\" id=\"ff_49_cpa_trgt_VM\" class=\"ff-el-form-control\" data-name=\"cpa_trgt_VM\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_VM' id='label_ff_49_ness_budget_VM' aria-label=\"ness_budget_VM\">ness_budget_VM<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_VM\" id=\"ff_49_ness_budget_VM\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_VM\" data-calculation_formula=\"{input.dsird_orders_VM}*{input.cpa_trgt_VM}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_16\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare i tuoi risultati<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Previous'>Previous<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Next'>Next<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_17\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_18\" ><h3 class='ff-el-section-title'>Step quattro<\/h3><div class='ff-section_break_desk'><p>Obiettivi fatturato mensili --&gt; ROAS target<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break  ff_left\" data-name=\"section_break-49_19\" ><h3 class='ff-el-section-title'>Budget per obiettivo di fatturato mensile partendo dal ROAS target<\/h3><div class='ff-section_break_desk'><p>Perfetto! Ora che sappiamo che vuoi calcolare il tuo budget partendo dal ROAS target, ti faremo qualche\u00a0 domanda sui KPI target legati alla tua attivit\u00e0 di marketing. In questo modo potremo fornirti un calcolo il pi\u00f9 preciso possibile del budget da investire per raggiungere il tuo obiettivo di fatturato. Continuiamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_12\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_roas_FM1' id='label_ff_49_roas_FM1' aria-label=\"Iniziamo proprio dal ROAS Target! Inserisci il valore:\">Iniziamo proprio dal <u>ROAS Target<\/u>! Inserisci il valore:<\/label><div class=\"ff-el-tooltip\" data-content=\"\nIl ROAS target rappresenta la metrica chiave che indica quanti guadagni pubblicitari generi per ogni euro investito.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><input type=\"number\" name=\"roas_FM1\" id=\"ff_49_roas_FM1\" class=\"ff-el-form-control\" data-name=\"roas_FM1\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_FM1' id='label_ff_49_ness_budget_FM1' aria-label=\"ness_budget_FM1\">ness_budget_FM1<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_FM1\" id=\"ff_49_ness_budget_FM1\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_FM1\" data-calculation_formula=\"{input.obb_fatt_mensile_inp}\/{input.roas_FM1}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_aov_FM1' id='label_ff_49_aov_FM1' aria-label=\"Inserisci, adesso, il valore dell&#039; AOV:\">Inserisci, adesso, il valore dell' <u>AOV<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"L&#039;AOV, o Valore Medio dell&#039;Ordine, rappresenta l&#039;importo medio che un cliente spende in un singolo ordine.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"aov_FM1\" id=\"ff_49_aov_FM1\" class=\"ff-el-form-control\" data-name=\"aov_FM1\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_cpa_target_FM1' id='label_ff_49_cpa_target_FM1' aria-label=\"cpa_target_FM1\">cpa_target_FM1<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"cpa_target_FM1\" id=\"ff_49_cpa_target_FM1\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"cpa_target_FM1\" data-calculation_formula=\"{input.ness_budget_FM1}\/{input.ness_orders_FM1}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_orders_FM1' id='label_ff_49_ness_orders_FM1' aria-label=\"ness_orders_FM1\">ness_orders_FM1<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_orders_FM1\" id=\"ff_49_ness_orders_FM1\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_orders_FM1\" data-calculation_formula=\"{input.obb_fatt_mensile_inp}\/{input.aov_FM1}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_20\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare i tuoi risultati<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_21\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_22\" ><h3 class='ff-el-section-title'>Step 5<\/h3><div class='ff-section_break_desk'><p>Obiettivi fatturato mensile --&gt; CPA target<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_23\" ><h3 class='ff-el-section-title'>Budget per obiettivo di fatturato mensile partendo dal CPA target<\/h3><div class='ff-section_break_desk'><p>Perfetto! Ora che sappiamo che vuoi calcolare il tuo budget partendo dal CPA target, ti faremo qualche\u00a0 domanda sui KPI target legati alla tua attivit\u00e0 di marketing. In questo modo potremo fornirti un calcolo il pi\u00f9 preciso possibile del budget da investire per raggiungere il tuo obiettivo di fatturato. Continuiamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_13\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_cpa_trgt_FM2' id='label_ff_49_cpa_trgt_FM2' aria-label=\"Iniziamo proprio dal CPA target! Inserisci il valore:\">Iniziamo proprio dal <u>CPA target<\/u>! Inserisci il valore:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CPA, o Costo per Acquisizione target, rappresenta il costo medio sostenuto per ottenere una conversione o acquisire un nuovo cliente attraverso la tua campagna di marketing.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"cpa_trgt_FM2\" id=\"ff_49_cpa_trgt_FM2\" class=\"ff-el-form-control\" data-name=\"cpa_trgt_FM2\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_orders_FM2' id='label_ff_49_ness_orders_FM2' aria-label=\"ness_orders_FM2\">ness_orders_FM2<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_orders_FM2\" id=\"ff_49_ness_orders_FM2\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_orders_FM2\" data-calculation_formula=\"{input.obb_fatt_mensile_inp}\/{input.aov_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_FM2' id='label_ff_49_ness_budget_FM2' aria-label=\"ness_budget_FM2\">ness_budget_FM2<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_FM2\" id=\"ff_49_ness_budget_FM2\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_FM2\" data-calculation_formula=\"{input.ness_orders_FM2}*{input.cpa_trgt_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_aov_FM2' id='label_ff_49_aov_FM2' aria-label=\"Inserisci, adesso, il valore dell&#039;AOV:\">Inserisci, adesso, il valore dell'<u>AOV<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"L&#039;AOV, o Valore Medio dell&#039;Ordine, rappresenta l&#039;importo medio che un cliente spende in un singolo ordine.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"aov_FM2\" id=\"ff_49_aov_FM2\" class=\"ff-el-form-control\" data-name=\"aov_FM2\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_roas_FM2' id='label_ff_49_roas_FM2' aria-label=\"roas_FM2\">roas_FM2<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"roas_FM2\" id=\"ff_49_roas_FM2\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"roas_FM2\" data-calculation_formula=\"{input.obb_fatt_mensile_inp}\/{input.ness_budget_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_14\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_24\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group has-conditions top_level_qst'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label   aria-label=\"Ottimo! Disponiamo di tutte le informazioni necessarie per calcolare il budget che ti permetter\u00e0 di raggiungere gli obiettivi di fatturato mensile. Vuoi scoprire quali KPI minimi dovrai raggiungere sulle varie piattaforme pubblicitarie?\">Ottimo! Disponiamo di tutte le informazioni necessarie per calcolare il budget che ti permetter\u00e0 di raggiungere gli obiettivi di fatturato mensile. Vuoi scoprire quali KPI minimi dovrai raggiungere sulle varie piattaforme pubblicitarie?<\/label><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='input_radio_5_86a9306f830ebc6e1b03327006fe71bd'><input  type=\"radio\" name=\"input_radio_5\" data-name=\"input_radio_5\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"S\u00ec, desidero approfondire questi KPI e &lt;b&gt;CONOSCO&lt;\/b&gt; il valore del mio CPM\"  id='input_radio_5_86a9306f830ebc6e1b03327006fe71bd' aria-label='S\u00ec, desidero approfondire questi KPI e &lt;b&gt;CONOSCO&lt;\/b&gt; il valore del mio CPM' aria-invalid='false' aria-required=true> <span>S\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\/b> il valore del mio CPM<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='input_radio_5_6aef1ff39e97933cf0f3cfc6275bdc48'><input  type=\"radio\" name=\"input_radio_5\" data-name=\"input_radio_5\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"S\u00ec, desidero approfondire questi KPI ma &lt;b&gt;NON CONOSCO&lt;\/b&gt; il valore del mio CPM\"  id='input_radio_5_6aef1ff39e97933cf0f3cfc6275bdc48' aria-label='S\u00ec, desidero approfondire questi KPI ma &lt;b&gt;NON CONOSCO&lt;\/b&gt; il valore del mio CPM' aria-invalid='false' aria-required=true> <span>S\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\/b> il valore del mio CPM<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='input_radio_5_352ac2ce26d1d926803a5639d1d3c532'><input  type=\"radio\" name=\"input_radio_5\" data-name=\"input_radio_5\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"No, non desidero approfondire questi KPI\"  id='input_radio_5_352ac2ce26d1d926803a5639d1d3c532' aria-label='No, non desidero approfondire questi KPI' aria-invalid='false' aria-required=true> <span>No, non desidero approfondire questi KPI<\/span><\/label><\/div><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_25\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per calcolare anche i KPI aggiuntivi<\/p><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_26\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare il budget<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_27\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_28\" ><h3 class='ff-el-section-title'>Step sei<\/h3><div class='ff-section_break_desk'><p>Obiettivi di fatturato mensile --&gt; CPA target --&gt; Metriche aggiuntive<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break  ff_left\" data-name=\"section_break-49_29\" ><h3 class='ff-el-section-title'>Calcolo dei KPI aggiuntivi<\/h3><div class='ff-section_break_desk'><p>Per raggiungere i tuoi obiettivi di fatturato, dovrai raggiungere determinati risultati sulle varie piattaforme pubblicitarie.\u00a0<\/p>\n<p>Conoscendo il valore stimato del CTR, possiamo aiutarti a calcolare il numero minimo di clic ed impression che dovranno ottenere le tue inserzioni.<\/p>\n<p>Possiamo anche calcolare il Conversion Rate ottimale per raggiungere il tuo scopo.\u00a0<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_15\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_cpm_FM2_inp' id='label_ff_49_cpm_FM2_inp' aria-label=\"Prima, per\u00f2, inserisci il valore del CPM:\">Prima, per\u00f2, inserisci il valore del <u>CPM<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CPM, o Costo per Mille, rappresenta il costo medio per mille impression di un tuo annuncio pubblicitario.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"cpm_FM2_inp\" id=\"ff_49_cpm_FM2_inp\" class=\"ff-el-form-control\" data-name=\"cpm_FM2_inp\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_imp_FM2_scnd' id='label_ff_49_imp_FM2_scnd' aria-label=\"imp_FM2_scnd\">imp_FM2_scnd<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"imp_FM2_scnd\" id=\"ff_49_imp_FM2_scnd\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"imp_FM2_scnd\" data-calculation_formula=\"({input.ness_budget_FM2}\/{input.cpm_FM2_inp})*1000\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_ctr_prsntg_FM2_scnd' id='label_ff_49_ctr_prsntg_FM2_scnd' aria-label=\"Adesso seleziona il valore percentuale del CTR stimato:\">Adesso seleziona il valore percentuale del <u>CTR stimato<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CTR, o Click-Through Rate, rappresenta la percentuale di utenti che cliccano su un tuo annuncio rispetto al numero totale di impression ricevute.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"ctr_prsntg_FM2_scnd\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"ctr_prsntg_FM2_scnd\" id=\"ff_49_ctr_prsntg_FM2_scnd\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_clic_num_FM2_scnd' id='label_ff_49_clic_num_FM2_scnd' aria-label=\"clic_num_FM2_scnd\">clic_num_FM2_scnd<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"clic_num_FM2_scnd\" id=\"ff_49_clic_num_FM2_scnd\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"clic_num_FM2_scnd\" data-calculation_formula=\"{input.imp_FM2_scnd}*({input.ctr_prsntg_FM2_scnd}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_conv_rate_FM2_scnd' id='label_ff_49_conv_rate_FM2_scnd' aria-label=\"conv_rate_FM2_scnd\">conv_rate_FM2_scnd<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"conv_rate_FM2_scnd\" id=\"ff_49_conv_rate_FM2_scnd\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"conv_rate_FM2_scnd\" data-calculation_formula=\"({input.ness_orders_FM2}\/{input.clic_num_FM2_scnd})*100\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_16\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_cpc_FM2' id='label_ff_49_cpc_FM2' aria-label=\"Prima, per\u00f2, inserisci il valore del CPC:\">Prima, per\u00f2, inserisci il valore del <u>CPC<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CPC, o Costo per Clic, rappresenta il costo finanziario associato a ogni singolo clic ricevuto nella tua campagna pubblicitaria online.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"cpc_FM2\" id=\"ff_49_cpc_FM2\" class=\"ff-el-form-control\" data-name=\"cpc_FM2\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_clic_num_FM2' id='label_ff_49_clic_num_FM2' aria-label=\"clic_num_FM2\">clic_num_FM2<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"clic_num_FM2\" id=\"ff_49_clic_num_FM2\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"clic_num_FM2\" data-calculation_formula=\"{input.ness_budget_FM2}\/{input.cpc_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_conv_rate_FM2' id='label_ff_49_conv_rate_FM2' aria-label=\"conv_rate_FM2\">conv_rate_FM2<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"conv_rate_FM2\" id=\"ff_49_conv_rate_FM2\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"conv_rate_FM2\" data-calculation_formula=\"({input.ness_orders_FM2}\/{input.clic_num_FM2})*100\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_ctr_prsntg_FM2_frst' id='label_ff_49_ctr_prsntg_FM2_frst' aria-label=\"Adesso seleziona il valore percentuale del CTR stimato:\">Adesso seleziona il valore percentuale del <u>CTR stimato<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CTR, o Click-Through Rate, rappresenta la percentuale di utenti che cliccano su un tuo annuncio rispetto al numero totale di impression ricevute.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"ctr_prsntg_FM2_frst\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"ctr_prsntg_FM2_frst\" id=\"ff_49_ctr_prsntg_FM2_frst\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_imp_FM2_frst' id='label_ff_49_imp_FM2_frst' aria-label=\"imp_FM2_frst\">imp_FM2_frst<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"imp_FM2_frst\" id=\"ff_49_imp_FM2_frst\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"imp_FM2_frst\" data-calculation_formula=\"{input.clic_num_FM2}\/({input.ctr_prsntg_FM2_frst}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_cpm_FM2_frst' id='label_ff_49_cpm_FM2_frst' aria-label=\"cpm_FM2_frst\">cpm_FM2_frst<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"cpm_FM2_frst\" id=\"ff_49_cpm_FM2_frst\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"cpm_FM2_frst\" data-calculation_formula=\"({input.ness_budget_FM2}\/{input.imp_FM2_frst})*1000\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_30\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare tutti i tuoi risultati<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_31\" ><div class=\"ff-el-group  has-conditions ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_32\" ><h3 class='ff-el-section-title'>Step sette<\/h3><div class='ff-section_break_desk'><p>Obiettivi fatturato mensile --&gt; Conversion rate stimato<\/p><\/div><hr \/><\/div><div class=\"ff-el-group  has-conditions ff-el-section-break  ff_left\" data-name=\"section_break-49_33\" ><h3 class='ff-el-section-title'>Budget per raggiungere un obiettivo di fatturato mensile a partire dal Conversion Rate Stimato<\/h3><div class='ff-section_break_desk'><p>Perfetto! Ora che sappiamo che vuoi calcolare il tuo budget partendo dal Conversion Rate stimato, ti faremo qualche\u00a0 domanda sui KPI target legati alla tua attivit\u00e0 di marketing. In questo modo potremo fornirti un calcolo il pi\u00f9 preciso possibile del budget da investire per raggiungere il tuo obiettivo di fatturato. Continuiamo!<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_17\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_estim_conv_rate_FM3' id='label_ff_49_estim_conv_rate_FM3' aria-label=\"Iniziamo proprio dal valore percentuale del Conversion Rate stimato:\">Iniziamo proprio dal valore percentuale del <u>Conversion Rate stimato<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il Conversion Rate \u00e8 la percentuale di utenti che compie un&#039;azione desiderata, come un acquisto o una registrazione, rispetto al totale di visitatori del tuo sito.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"estim_conv_rate_FM3\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"estim_conv_rate_FM3\" id=\"ff_49_estim_conv_rate_FM3\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_34\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><\/div><\/div><div data-name=\"ff_cn_id_18\"  class='ff-t-container ff-column-container ff_columns_total_2 two_cols has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_aov_FM3' id='label_ff_49_aov_FM3' aria-label=\"Prosegui inserendo il valore dell&#039;AOV:\">Prosegui inserendo il valore dell'<u>AOV<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"L&#039;AOV, o Valore Medio dell&#039;Ordine, rappresenta l&#039;importo medio che un cliente spende in un singolo ordine.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"aov_FM3\" id=\"ff_49_aov_FM3\" class=\"ff-el-form-control\" data-name=\"aov_FM3\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_orders_FM3' id='label_ff_49_ness_orders_FM3' aria-label=\"ness_orders_FM3\">ness_orders_FM3<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_orders_FM3\" id=\"ff_49_ness_orders_FM3\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_orders_FM3\" data-calculation_formula=\"{input.obb_fatt_mensile_inp}\/{input.aov_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_clic_per_session_FM3' id='label_ff_49_clic_per_session_FM3' aria-label=\"clic_per_session_FM3\">clic_per_session_FM3<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"clic_per_session_FM3\" id=\"ff_49_clic_per_session_FM3\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"clic_per_session_FM3\" data-calculation_formula=\"{input.ness_orders_FM3}\/({input.estim_conv_rate_FM3}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_ctr_FM3' id='label_ff_49_ctr_FM3' aria-label=\"Seleziona adesso il valore percentuale del CTR stimato:\">Seleziona adesso il valore percentuale del <u>CTR stimato<\/u>:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CTR, o Click-Through Rate, rappresenta la percentuale di utenti che cliccano su un tuo annuncio rispetto al numero totale di impression ricevute.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class='ff_slider_wrapper'><input name=\"ctr_FM3\" class=\"ff-el-form-control\" value=\"0\" min=\"0\" max=\"100\" type=\"range\" data-name=\"ctr_FM3\" id=\"ff_49_ctr_FM3\" data-calc_value=\"0\"  aria-invalid='false' aria-required=true><div class='ff_range_value'>0<\/div><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_imp_FM3' id='label_ff_49_imp_FM3' aria-label=\"imp_FM3\">imp_FM3<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"imp_FM3\" id=\"ff_49_imp_FM3\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"imp_FM3\" data-calculation_formula=\"{input.clic_per_session_FM3}\/({input.ctr_FM3}\/100)\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_19\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_35\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_estim_cpm_FM3' id='label_ff_49_estim_cpm_FM3' aria-label=\"Manca davvero poco per conoscere il budget da investire per le tue campagne. Ti basta inserire il valore del CPM stimato e potrai visualizzare il risultato:\">Manca davvero poco per conoscere il budget da investire per le tue campagne. Ti basta inserire il valore del <u>CPM stimato<\/u> e potrai visualizzare il risultato:<\/label><div class=\"ff-el-tooltip\" data-content=\"Il CPM, o Costo per Mille, rappresenta il costo medio per mille impression di un tuo annuncio pubblicitario.\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 25 25\"><path d=\"m329 393l0-46c0-2-1-4-2-6-2-2-4-3-7-3l-27 0 0-146c0-3-1-5-3-7-2-1-4-2-7-2l-91 0c-3 0-5 1-7 2-1 2-2 4-2 7l0 46c0 2 1 5 2 6 2 2 4 3 7 3l27 0 0 91-27 0c-3 0-5 1-7 3-1 2-2 4-2 6l0 46c0 3 1 5 2 7 2 1 4 2 7 2l128 0c3 0 5-1 7-2 1-2 2-4 2-7z m-36-256l0-46c0-2-1-4-3-6-2-2-4-3-7-3l-54 0c-3 0-5 1-7 3-2 2-3 4-3 6l0 46c0 3 1 5 3 7 2 1 4 2 7 2l54 0c3 0 5-1 7-2 2-2 3-4 3-7z m182 119c0 40-9 77-29 110-20 34-46 60-80 80-33 20-70 29-110 29-40 0-77-9-110-29-34-20-60-46-80-80-20-33-29-70-29-110 0-40 9-77 29-110 20-34 46-60 80-80 33-20 70-29 110-29 40 0 77 9 110 29 34 20 60 46 80 80 20 33 29 70 29 110z\" transform=\"scale(0.046875 0.046875)\"><\/path><\/svg><\/div><\/div><div class='ff-el-input--content'><div class=\"ff_input-group\"><div class=\"ff_input-group-prepend\"><span class=\"ff_input-group-text\">\u20ac<\/span><\/div><input type=\"number\" name=\"estim_cpm_FM3\" id=\"ff_49_estim_cpm_FM3\" class=\"ff-el-form-control\" data-name=\"estim_cpm_FM3\" inputmode=\"numeric\" step=\"any\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_FM3' id='label_ff_49_ness_budget_FM3' aria-label=\"ness_budget_FM3\">ness_budget_FM3<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_FM3\" id=\"ff_49_ness_budget_FM3\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_FM3\" data-calculation_formula=\"({input.imp_FM3}\/1000)*{input.estim_cpm_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_36\" ><p class=\"prompt\">Clicca <span style=\"color: #ffd501\">\"Avanti\"<\/span> per ottenere e visualizzare i tuoi risultati<\/p><\/div><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><button style='float: right;'  type='button' data-action='next' class='ff-float-right ff-btn ff-btn-next ff-btn-secondary' aria-label='Avanti'>Avanti<\/button><\/div><\/div><div style='display: none;' class=\" fluentform-step\" data-name=\"form_step-49_37\" ><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_38\" ><h3 class='ff-el-section-title'>Step finale<\/h3><div class='ff-section_break_desk'><p>Tutti i risultati mostrati in base a percorso di compilazione<\/p><\/div><hr \/><\/div><div class=\"ff-el-group ff-el-section-break  ff_left\" data-name=\"section_break-49_39\" ><h3 class='ff-el-section-title'>Ce l'hai fatta!<\/h3><div class='ff-section_break_desk'><p>Grazie per aver utilizzato il Budget Planner di Webgas.net<\/p>\n<p>Di seguito puoi visualizzare la stima del budget minimo da investire per il raggiungimento dei tuoi obiettivi, siano essi di e-commerce o di lead generation.\u00a0<\/p>\n<p><i>In alcuni casi<\/i>, troverai anche altre metriche accessorie che abbiamo calcolato gratuitamente per offrirti una visione a 360\u00b0 della tua attivit\u00e0 online.<\/p><\/div><hr \/><\/div><div data-name=\"ff_cn_id_20\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" data-name=\"section_break-49_40\" ><h3 class='ff-el-section-title'>Primo blocco di risultati<\/h3><div class='ff-section_break_desk'><p>Dal Quarto step --&gt; ROAS target + AOV<\/p><\/div><hr \/><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_41\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_FM1\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name odd\"><strong>Ordini necessari<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_orders_FM1\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name even\"><strong>CPA target<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"cpa_target_FM1\" data-fallback=\"\"><\/span>\u20ac<\/strong><\/div>\n<\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_21\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" ><h3 class='ff-el-section-title'>Secondo blocco di risultati<\/h3><div class='ff-section_break_desk'><p>Dal Settimo step --&gt; AOV + Conv. Rt. + CTR + CPM<\/p><\/div><hr \/><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_42\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_FM3\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name odd\"><strong>Ordini necessari<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_orders_FM3\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name even\"><strong>Click su sessioni<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"clic_per_session_FM3\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name odd\"><strong>Numero di Impression<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"imp_FM3\" data-fallback=\"\"><\/span><\/strong><\/div>\n<\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_22\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" ><h3 class='ff-el-section-title'>Terzo blocco di risultati<\/h3><div class='ff-section_break_desk'><p>Dal Terzo step --&gt; AOV + Ordn. des. + CPA<\/p><\/div><hr \/><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_43\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_VM\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name even\"><strong>Obiettivi di fatturato mensili<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"obb_fatt_mensile_VM\" data-fallback=\"\"><\/span>\u20ac<\/strong><\/div>\n<\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_23\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" ><h3 class='ff-el-section-title'>Quarto blocco di risultati<\/h3><div class='ff-section_break_desk'><p>Dal Secondo step --&gt; AOV + Ordn. des. + CPA<br \/>LG<\/p><\/div><hr \/><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_44\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_LG_frst\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_45\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_LG_sec\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name even\"><strong>Click su sessioni<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"clic_per_session_LG\" data-fallback=\"\"><\/span><\/strong><\/div>\n<\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_46\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_LG_thrd\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name even\"><strong>Click su sessioni<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"clic_per_session_LG\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name odd\"><strong>Numero di Impression<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"imp_LG\" data-fallback=\"\"><\/span><\/strong><\/div>\n<\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_24\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class=\"ff-el-group ff-el-section-break hidden_content ff_left\" ><h3 class='ff-el-section-title'>Quinto blocco di risultati<\/h3><div class='ff-section_break_desk'><p>Dal Quinto e Sesto step --&gt; CPA + AOV+ Metriche facoltative<\/p><\/div><hr \/><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_47\" ><div class=\"budget-grid\">\n<div class=\"name odd gold_cell\"><strong>Il Budget necessario al raggiungimento dei tuoi obiettivi corrisponde a:<\/strong><\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_budget_FM2\" data-fallback=\"\"><\/span> \u20ac<\/strong><\/div>\n<\/div>\n<p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name odd\"><strong>Ordini necessari<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"ness_orders_FM2\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name even\"><strong>ROAS<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"roas_FM2\" data-fallback=\"\"><\/span><\/strong><\/div>\n<\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_48\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name odd\"><strong>Numero di Click<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"clic_num_FM2_scnd\" data-fallback=\"\"><\/span> <\/strong><\/div>\n<div class=\"name even\"><strong>Conversion rate<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"conv_rate_FM2_scnd\" data-fallback=\"\"><\/span>%<\/strong><\/div>\n<div class=\"name odd\"><strong>Numero di Impression<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"imp_FM2_scnd\" data-fallback=\"\"><\/span><\/strong><\/div>\n<\/div><\/div><div class='ff-el-group  ff-custom_html has-conditions' tabindex='-1' data-name=\"custom_html-49_49\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p>\n<div class=\"grid-container\">\n<div class=\"name odd\"><strong>Numero di Click<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"clic_num_FM2\" data-fallback=\"\"><\/span> <\/strong><\/div>\n<div class=\"name even\"><strong>Conversion rate<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"conv_rate_FM2\" data-fallback=\"\"><\/span>%<\/strong><\/div>\n<div class=\"name odd\"><strong>Numero di Impression<\/strong>:<\/div>\n<div class=\"value odd\"><strong><span class=\"ff_dynamic_value\" data-ref=\"imp_FM2_frst\" data-fallback=\"\"><\/span><\/strong><\/div>\n<div class=\"name even\"><strong>CPM<\/strong>:<\/div>\n<div class=\"value even\"><strong><span class=\"ff_dynamic_value\" data-ref=\"cpm_FM2_frst\" data-fallback=\"\"><\/span>\u20ac<\/strong><\/div>\n<\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_25\"  class='ff-t-container ff-column-container ff_columns_total_1 Valori'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_budget_Final' id='label_ff_49_ness_budget_Final' aria-label=\"ness_budget_Final\">ness_budget_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_budget_Final\" id=\"ff_49_ness_budget_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_budget_Final\" data-calculation_formula=\"{input.ness_budget_LG}+{input.ness_budget_VM}+{input.ness_budget_FM1}+{input.ness_budget_FM2}+{input.ness_budget_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ness_orders_Final' id='label_ff_49_ness_orders_Final' aria-label=\"ness_orders_Final\">ness_orders_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ness_orders_Final\" id=\"ff_49_ness_orders_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ness_orders_Final\" data-calculation_formula=\"{input.ness_orders_FM1}+{input.ness_orders_FM2}+{input.ness_orders_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_cpa_trgt_Final' id='label_ff_49_cpa_trgt_Final' aria-label=\"cpa_trgt_Final\">cpa_trgt_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"cpa_trgt_Final\" id=\"ff_49_cpa_trgt_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"cpa_trgt_Final\" data-calculation_formula=\"{input.cpa_trgt_VM}+{input.cpa_target_FM1}+{input.cpa_trgt_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_aov_Final' id='label_ff_49_aov_Final' aria-label=\"aov_Final\">aov_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"aov_Final\" id=\"ff_49_aov_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"aov_Final\" data-calculation_formula=\"{input.aov_VM}+{input.aov_FM1}+{input.aov_FM2}+{input.aov_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_roas_trgt_Final' id='label_ff_49_roas_trgt_Final' aria-label=\"roas_trgt_Final\">roas_trgt_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"roas_trgt_Final\" id=\"ff_49_roas_trgt_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"roas_trgt_Final\" data-calculation_formula=\"{input.roas_FM1}+{input.roas_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_ctr_Final' id='label_ff_49_ctr_Final' aria-label=\"ctr_Final\">ctr_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"ctr_Final\" id=\"ff_49_ctr_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"ctr_Final\" data-calculation_formula=\"{input.ctr_LG}{input.ctr_prsntg_FM2_scnd}{input.ctr_prsntg_FM2_frst}{input.ctr_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_conv_rate_Final' id='label_ff_49_conv_rate_Final' aria-label=\"conv_rate_Final\">conv_rate_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"conv_rate_Final\" id=\"ff_49_conv_rate_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"conv_rate_Final\" data-calculation_formula=\"{input.estim_conv_rate_LG}+{input.conv_rate_FM2_scnd}+{input.conv_rate_FM2}+{input.estim_conv_rate_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_cpm_Final' id='label_ff_49_cpm_Final' aria-label=\"cpm_Final\">cpm_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"cpm_Final\" id=\"ff_49_cpm_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"cpm_Final\" data-calculation_formula=\"{input.estim_cpm_LG}{input.cpm_FM2_inp}{input.cpm_FM2_frst}{input.estim_cpm_FM3}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><div class='ff-el-group hidden_content'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_cpc_Final' id='label_ff_49_cpc_Final' aria-label=\"cpc_Final\">cpc_Final<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"cpc_Final\" id=\"ff_49_cpc_Final\" class=\"ff-el-form-control ff-hidden ff_has_formula\" data-name=\"cpc_Final\" data-calculation_formula=\"{input.estim_cpc_LG}+{input.cpc_FM2}\" readonly=\"1\"  aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_26\"  class='ff-t-container ff-column-container ff_columns_total_1 '><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_50\" ><p style=\"min-height: 32px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group'><div class=\"ff-el-input--label asterisk-right\"><label   aria-label=\"Grazie per esserti affidato al nostro calcolatore per calcolare il tuo Budget!Desideri ricevere via mail i risultati ottenuti con questo calcolatore?\">Grazie per esserti affidato al nostro calcolatore per calcolare il tuo Budget!<br>Desideri <b>ricevere via mail i risultati<\/b> ottenuti con questo calcolatore?<\/label><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='input_radio_d61df41708cfa760b59f93b45a9d5179'><input  type=\"radio\" name=\"input_radio\" data-name=\"input_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"S\u00ec, desidero ricevere i risultati via mail\"  id='input_radio_d61df41708cfa760b59f93b45a9d5179' aria-label='S\u00ec, desidero ricevere i risultati via mail' aria-invalid='false' aria-required=false> <span>S\u00ec, desidero ricevere i risultati via mail<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='input_radio_4340a5175c8954fc4ed9ad9e1469ec18'><input  type=\"radio\" name=\"input_radio\" data-name=\"input_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"No, non desidero ricevere i risultati via email\"  id='input_radio_4340a5175c8954fc4ed9ad9e1469ec18' aria-label='No, non desidero ricevere i risultati via email' aria-invalid='false' aria-required=false> <span>No, non desidero ricevere i risultati via email<\/span><\/label><\/div><\/div><\/div><\/div><\/div><div data-name=\"ff_cn_id_27\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_51\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group  ff-custom_html fin_prompt' tabindex='-1' data-name=\"custom_html-49_52\" ><p>Prova un altro dei <strong><a href=\"https:\/\/webgas.net\/it\/strumenti\/\">nostri strumenti di calcolo<\/a><\/strong> e scopri se le performance della tua attivit\u00e0 possono essere ulteriormente ottimizzate.<\/p><\/div><\/div><\/div><div data-name=\"ff_cn_id_28\"  class='ff-t-container ff-column-container ff_columns_total_1 has-conditions'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 100%;'><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-49_53\" ><p style=\"min-height: 24px;visibility: hidden\">SPACER<\/p><\/div><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_49_email' id='label_ff_49_email' aria-label=\"Inserisci l&#039;indirizzo email che usi pi\u00f9 spesso.\">Inserisci l'indirizzo email che usi pi\u00f9 spesso.<\/label><\/div><div class='ff-el-input--content'><input type=\"email\" name=\"email\" id=\"ff_49_email\" class=\"ff-el-form-control\" placeholder=\"nome@esempio.it\" data-name=\"email\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><div data-type=\"name-element\" data-name=\"nome_cognome\" class=\" ff-field_container ff-name-field-wrapper\" ><div class='ff-t-container'><div class='ff-t-cell '><div class='ff-el-group  ff-el-form-top'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_nome_cognome_first_name_' id='label_ff_49_nome_cognome_first_name_' >Nome<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"nome_cognome[first_name]\" id=\"ff_49_nome_cognome_first_name_\" class=\"ff-el-form-control\" placeholder=\"Nome\" aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><div class='ff-t-cell '><div class='ff-el-group  ff-el-form-top'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_49_nome_cognome_last_name_' id='label_ff_49_nome_cognome_last_name_' >Cognome<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"nome_cognome[last_name]\" id=\"ff_49_nome_cognome_last_name_\" class=\"ff-el-form-control\" placeholder=\"Cognome\" aria-invalid=\"false\" aria-required=false><\/div><\/div><\/div><\/div><\/div><div class='ff-el-group    ff-el-input--content'><div class='ff-el-form-check ff-el-tc'><label aria-label='Confermo di accettare la Politica sulla Privacy e acconsento a ricevere comunicazioni di marketing via email.' class='ff-el-form-check-label ff_tc_label' for=gdpr-agreement_91f591d0ef494b6c85797f21531a2b90><span class='ff_tc_checkbox'><input type=\"checkbox\" name=\"gdpr-agreement\" class=\"ff-el-form-check-input ff_gdpr_field\" data-name=\"gdpr-agreement\" id=\"gdpr-agreement_91f591d0ef494b6c85797f21531a2b90\"  value='on' aria-invalid='false' aria-required=true><\/span> <div class='ff_t_c'>\nConfermo di accettare la Politica sulla Privacy e acconsento a ricevere comunicazioni di marketing via email.<\/div><\/label><\/div><\/div><div class='ff-el-group'><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for='checkbox_def52109764632f06e145ec373fec1bf'><input  type=\"checkbox\" name=\"checkbox[]\" data-name=\"checkbox\" class=\"ff-el-form-check-input ff-el-form-check-checkbox\" value=\"Desidero ricevere notizie e consigli su come migliorare le performance del mio business online.\"  id='checkbox_def52109764632f06e145ec373fec1bf' aria-label='Desidero ricevere notizie e consigli su come migliorare le performance del mio business online.' aria-invalid='false' aria-required=false> <span>Desidero ricevere notizie e consigli su come migliorare le performance del mio business online.<\/span><\/label><\/div><\/div><\/div><div class='ff-el-group ff-text-left ff_submit_btn_wrapper ff_submit_btn_wrapper_custom'><button class=\"ff-btn ff-btn-submit ff-btn-md fin_cta_btn ff_btn_style wpf_has_custom_css\" type=\"submit\" name=\"custom_submit_button-49_54\" data-name=\"custom_submit_button-49_54\"  aria-label=\"Ricevi risultati\">Ricevi risultati<\/button><style>form.fluent_form_49 .wpf_has_custom_css.ff-btn-submit { background-color:rgba(0, 0, 0, 1);border-color:rgba(0, 0, 0, 1);color:#ffffff;min-width:100%; }form.fluent_form_49 .wpf_has_custom_css.ff-btn-submit:hover { background-color:#ffffff;border-color:#1a7efb;color:#1a7efb;min-width:100%; } <\/style><\/div><\/div><\/div>        <div class=\"ff-step-t-container ff-inner_submit_container ff-column-container ff_columns_total_2\">\n            <div class=\"ff-t-cell ff-t-column-1\"><div class='step-nav ff_step_nav_last'><button style='float: left;'  type='button' data-action='prev' class='ff-btn ff-btn-prev ff-btn-secondary' aria-label='Indietro'>Indietro<\/button><\/div><\/div>\n            <div class=\"ff-t-cell ff-t-column-2\">\n                            <\/div>\n        <\/div>\n        <\/div><\/div><\/div>\n        <\/fieldset><input\n                    class=\"apbct_special_field apbct_email_id__elementor_form\"\n                    name=\"apbct__email_id__elementor_form\"\n                    aria-label=\"apbct__label_id__elementor_form\"\n                    type=\"text\" size=\"30\" maxlength=\"200\" autocomplete=\"off\"\n                    value=\"\"\n                \/><\/form><div id='fluentform_49_errors' class='ff-errors-in-stack ff_form_instance_49_1 ff-form-loading_errors ff_form_instance_49_1_errors'><\/div><\/div>            <script type=\"text\/javascript\">\n                window.fluent_form_ff_form_instance_49_1 = {\"id\":\"49\",\"ajaxUrl\":\"https:\\\/\\\/webgas.net\\\/wp-admin\\\/admin-ajax.php\",\"settings\":{\"layout\":{\"labelPlacement\":\"top\",\"helpMessagePlacement\":\"with_label\",\"errorMessagePlacement\":\"inline\"},\"restrictions\":{\"denyEmptySubmission\":{\"enabled\":false}}},\"form_instance\":\"ff_form_instance_49_1\",\"form_id_selector\":\"fluentform_49\",\"rules\":{\"frst_radio\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"scnd_radio\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"obb_fatt_mensile_inp\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"thrd_radio\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"dsird_orders_VM\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"trgt_conv_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"frst_radio_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"cpl_trgt_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_LG_frst\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"estim_conv_rate_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"clic_per_session_LG\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"scnd_radio_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"estim_cpc_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_LG_sec\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ctr_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"imp_LG\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"estim_cpm_LG\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_LG_thrd\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_LG\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"aov_VM\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"obb_fatt_mensile_VM\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpa_trgt_VM\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_VM\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"roas_FM1\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_FM1\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"aov_FM1\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpa_target_FM1\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_orders_FM1\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpa_trgt_FM2\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_orders_FM2\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_FM2\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"aov_FM2\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"roas_FM2\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"input_radio_5\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false}},\"cpm_FM2_inp\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"imp_FM2_scnd\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ctr_prsntg_FM2_scnd\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"clic_num_FM2_scnd\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"conv_rate_FM2_scnd\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpc_FM2\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"clic_num_FM2\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"conv_rate_FM2\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ctr_prsntg_FM2_frst\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"imp_FM2_frst\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpm_FM2_frst\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"estim_conv_rate_FM3\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"aov_FM3\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_orders_FM3\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"clic_per_session_FM3\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ctr_FM3\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global\":false,\"global_message\":\"This field is required\"}},\"imp_FM3\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"estim_cpm_FM3\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_FM3\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_budget_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ness_orders_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpa_trgt_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"aov_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"roas_trgt_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"ctr_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"conv_rate_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpm_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"cpc_Final\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true},\"numeric\":{\"value\":true,\"message\":\"Questo campo deve contenere un valore numerico\",\"global_message\":\"This field must contain numeric value\",\"global\":true},\"min\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore minimo\",\"global_message\":\"Validation fails for minimum value\",\"global\":true},\"max\":{\"value\":\"\",\"message\":\"La convalida non riesce per il valore massimo\",\"global_message\":\"Validation fails for maximum value\",\"global\":true},\"digits\":{\"value\":\"\",\"message\":\"La convalida non riesce per cifre limitate\",\"global_message\":\"Validation fails for limited digits\",\"global\":true}},\"input_radio\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}},\"email\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":false},\"email\":{\"value\":true,\"message\":\"Per favore, inserisci un indirizzo di mail valido\",\"global_message\":\"This field must contain a valid email\",\"global\":false}},\"nome_cognome[first_name]\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}},\"nome_cognome[middle_name]\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}},\"nome_cognome[last_name]\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}},\"gdpr-agreement\":{\"required\":{\"value\":true,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}},\"checkbox\":{\"required\":{\"value\":false,\"message\":\"Questo campo \\u00e8 obbligatorio\",\"global_message\":\"This field is required\",\"global\":true}}},\"debounce_time\":300,\"conditionals\":{\"ff_cn_id_2\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\"E-commerce: vendo prodotti o servizi direttamente ai clienti attraverso un sito web o una piattaforma online\",\"operator\":\"=\"}]},\"scnd_radio\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\"E-commerce: vendo prodotti o servizi direttamente ai clienti attraverso un sito web o una piattaforma online\",\"operator\":\"=\"}]}},\"ff_cn_id_3\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere determinati obiettivi di fatturato mensili\",\"operator\":\"=\"}]},\"obb_fatt_mensile_inp\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere determinati obiettivi di fatturato mensili\",\"operator\":\"=\"}]}},\"custom_html-49_4\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere determinati obiettivi di fatturato mensili\",\"operator\":\"=\"}]}},\"thrd_radio\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"obb_fatt_mensile_inp\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere determinati obiettivi di fatturato mensili\",\"operator\":\"=\"}]}},\"ff_cn_id_4\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]},\"dsird_orders_VM\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"ff_cn_id_5\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]},\"trgt_conv_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"custom_html-49_5\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"},{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"},{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"},{\"field\":\"trgt_conv_LG\",\"value\":\"0\",\"operator\":\">=\"},{\"field\":\"dsird_orders_VM\",\"value\":\"0\",\"operator\":\">=\"}]},\"section_break-49_7\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\"Lead generation\",\"operator\":\"=\"}]},\"section_break-49_8\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]},\"ff_cn_id_6\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]},\"frst_radio_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"custom_html-49_9\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"ff_cn_id_7\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"CPL target (risultato immediato)\",\"operator\":\"=\"}]},\"cpl_trgt_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"CPL target (risultato immediato)\",\"operator\":\"=\"}]}},\"ness_budget_LG_frst\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"CPL target (risultato immediato)\",\"operator\":\"=\"}]}},\"ff_cn_id_8\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]},\"estim_conv_rate_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]}},\"clic_per_session_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]}},\"custom_html-49_10\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]}},\"scnd_radio_LG\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"estim_conv_rate_LG\",\"value\":\"1\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]}},\"custom_html-49_11\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"Conversion Rate stimato (ancora due passaggi)\",\"operator\":\"=\"}]}},\"ff_cn_id_9\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CPC stimato\",\"operator\":\"=\"}]},\"estim_cpc_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CPC stimato\",\"operator\":\"=\"}]}},\"ness_budget_LG_sec\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CPC stimato\",\"operator\":\"=\"}]}},\"ff_cn_id_10\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}]},\"ctr_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}]}},\"imp_LG\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}]}},\"estim_cpm_LG\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"ctr_LG\",\"value\":\"1\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}]}},\"ness_budget_LG_thrd\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}]}},\"ness_budget_LG\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\"Lead generation\",\"operator\":\"=\"}]},\"custom_html-49_12\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"cpl_trgt_LG\",\"value\":\"0\",\"operator\":\">=\"},{\"field\":\"estim_cpc_LG\",\"value\":\"0\",\"operator\":\">=\"},{\"field\":\"estim_cpm_LG\",\"value\":\"0\",\"operator\":\">=\"}]},\"section_break-49_14\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Perseguo obiettivi di vendite mensili\",\"operator\":\"=\"}]},\"section_break-49_15\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]},\"ff_cn_id_11\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]},\"aov_VM\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"obb_fatt_mensile_VM\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"cpa_trgt_VM\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_VM\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"ness_budget_VM\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"custom_html-49_16\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"cpa_trgt_VM\",\"value\":\"0\",\"operator\":\">=\"}]},\"section_break-49_18\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target\",\"operator\":\"=\"}]},\"section_break-49_19\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]},\"ff_cn_id_12\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]},\"roas_FM1\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"ness_budget_FM1\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"aov_FM1\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"roas_FM1\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"cpa_target_FM1\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"ness_orders_FM1\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"custom_html-49_20\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM1\",\"value\":\"0\",\"operator\":\">=\"}]},\"section_break-49_22\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]},\"section_break-49_23\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]},\"ff_cn_id_13\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]},\"cpa_trgt_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"ness_orders_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"ness_budget_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"aov_FM2\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"cpa_trgt_FM2\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"roas_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"ff_cn_id_14\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM2\",\"value\":\"0\",\"operator\":\">=\"}]},\"custom_html-49_24\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM2\",\"value\":\"0\",\"operator\":\">=\"}]}},\"input_radio_5\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM2\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM2\",\"value\":\"0\",\"operator\":\">=\"}]}},\"custom_html-49_25\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"},{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]},\"custom_html-49_26\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"No, non desidero approfondire questi KPI\",\"operator\":\"=\"}]},\"section_break-49_28\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"Ok, desidero ottenere anche queste metriche  e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"},{\"field\":\"input_radio_5\",\"value\":\"Ok, desidero ottenere anche queste metriche ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]},\"section_break-49_29\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"},{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]},\"ff_cn_id_15\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]},\"cpm_FM2_inp\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"imp_FM2_scnd\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"ctr_prsntg_FM2_scnd\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"cpm_FM2_inp\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"clic_num_FM2_scnd\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"conv_rate_FM2_scnd\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"ff_cn_id_16\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]},\"cpc_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"clic_num_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"conv_rate_FM2\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"ctr_prsntg_FM2_frst\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"cpc_FM2\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"imp_FM2_frst\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"cpm_FM2_frst\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}]}},\"custom_html-49_30\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"ctr_prsntg_FM2_scnd\",\"value\":\"1\",\"operator\":\">=\"},{\"field\":\"ctr_prsntg_FM2_frst\",\"value\":\"1\",\"operator\":\">=\"}]},\"section_break-49_32\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion rate stimato\",\"operator\":\"=\"}]},\"section_break-49_33\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]},\"ff_cn_id_17\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]},\"estim_conv_rate_FM3\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"custom_html-49_34\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ff_cn_id_18\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]},\"aov_FM3\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"estim_conv_rate_FM3\",\"value\":\"1\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ness_orders_FM3\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"clic_per_session_FM3\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ctr_FM3\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"aov_FM3\",\"value\":\"0\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"imp_FM3\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ff_cn_id_19\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]},\"custom_html-49_35\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"estim_cpm_FM3\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"ctr_FM3\",\"value\":\"1\",\"operator\":\">=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ness_budget_FM3\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"custom_html-49_36\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"estim_cpm_FM3\",\"value\":\"0\",\"operator\":\">=\"}]},\"ff_cn_id_20\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]},\"section_break-49_40\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"custom_html-49_41\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"ROAS target \",\"operator\":\"=\"}]}},\"ff_cn_id_21\":{\"type\":\"all\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]},\"\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"custom_html-49_42\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"all\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"Conversion Rate stimato\",\"operator\":\"=\"}]}},\"ff_cn_id_22\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]},\"custom_html-49_43\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio\",\"value\":\"Vorrei raggiungere un determinato numero di vendite mensili\",\"operator\":\"=\"}]}},\"ff_cn_id_23\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]},\"custom_html-49_44\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio_LG\",\"value\":\"CPL target (risultato immediato)\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"custom_html-49_45\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CPC stimato\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"custom_html-49_46\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"scnd_radio_LG\",\"value\":\"CTR (in percentuale) e CPM stimato\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"frst_radio\",\"value\":\" Lead Generation: raccolgo informazioni di contatto da potenziali clienti per promuovere prodotti, servizi o collaborazioni future\",\"operator\":\"=\"}]}},\"ff_cn_id_24\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]},\"custom_html-49_47\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"No, non desidero approfondire questi KPI\",\"operator\":\"=\"},{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"},{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"custom_html-49_48\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI e <b>CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"custom_html-49_49\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio_5\",\"value\":\"S\\u00ec, desidero approfondire questi KPI ma <b>NON CONOSCO<\\\/b> il valore del mio CPM\",\"operator\":\"=\"}],\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"thrd_radio\",\"value\":\"CPA target\",\"operator\":\"=\"}]}},\"ff_cn_id_27\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"No, non desidero ricevere i risultati via email\",\"operator\":\"=\"}]},\"custom_html-49_51\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"No, non desidero ricevere i risultati via email\",\"operator\":\"=\"}]}},\"custom_html-49_52\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"No, non desidero ricevere i risultati via email\",\"operator\":\"=\"}]}},\"ff_cn_id_28\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]},\"custom_html-49_53\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}},\"email\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}},\"nome_cognome\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}},\"gdpr-agreement\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}},\"checkbox\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}},\"custom_submit_button-49_54\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_radio\",\"value\":\"S\\u00ec, desidero ricevere i risultati via mail\",\"operator\":\"=\"}]}}}};\n                            <\/script>\n                        <\/div>\n\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bf2b90 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"6bf2b90\" data-element_type=\"container\" data-e-type=\"container\" id=\"kpi_guida\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cccfa5d e-con-full e-flex e-con e-child\" data-id=\"cccfa5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3dea067 elementor-widget elementor-widget-heading\" data-id=\"3dea067\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Guida &amp; Tooltips<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90bd5cb elementor-widget elementor-widget-text-editor\" data-id=\"90bd5cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Migliora il tuo business online con il nostro<b data-stringify-type=\"bold\">\u00a0calcolatore KPI<\/b>\u00a0per il business online! Con questo strumento, potrai\u00a0<b data-stringify-type=\"bold\">misurare e analizzare gli indicatori chiave<\/b>\u00a0delle prestazioni della tua attivit\u00e0, sfruttare il suo vero potenziale e\u00a0<b data-stringify-type=\"bold\">ottimizzare il tuo business online<\/b>\u00a0per dominare davvero il mercato.<br \/><b data-stringify-type=\"bold\"><\/b><\/p><p><b data-stringify-type=\"bold\">Lo strumento \u00e8 molto intuitivo<\/b>\u00a0e semplifica il processo di monitoraggio, misurazione e miglioramento dei parametri aziendali, ma di seguito abbiamo raccolto\u00a0<b data-stringify-type=\"bold\">alcune indicazioni e consigli<\/b>\u00a0per consentirti di utilizzare il nostro calcolatore al meglio e senza difficolt\u00e0, fornendoti (in ordine alfabetico)\u00a0<b data-stringify-type=\"bold\">approfondimenti sui termini pi\u00f9 ricorrenti e rilevanti<\/b>\u00a0per comprendere le performance della tua impresa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cc1dab e-con-full e-flex e-con e-child\" data-id=\"6cc1dab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3150219 e-con-full e-flex e-con e-child\" data-id=\"3150219\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0498137 elementor-widget elementor-widget-heading\" data-id=\"0498137\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AOV (Average Order Value)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88f691a elementor-widget elementor-widget-text-editor\" data-id=\"88f691a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questo dato rappresenta la media del valore totale degli ordini effettuati da clienti o visitatori su un sito web o in un punto vendita durante un periodo specifico, e si calcola dividendo il valore totale delle vendite per il numero totale di ordini effettuati nello stesso periodo.<\/p><p>L&#8217;AOV \u00e8 un indicatore cruciale per le aziende che vendono prodotti o servizi online poich\u00e9 fornisce una panoramica del valore medio di ogni transazione. Un AOV pi\u00f9 alto indica che i clienti tendono a spendere di pi\u00f9 ad ogni acquisto, mentre un AOV pi\u00f9 basso indica che le transazioni sono di valore inferiore.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a296116 e-con-full e-flex e-con e-child\" data-id=\"a296116\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40b52c4 elementor-widget elementor-widget-heading\" data-id=\"40b52c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Branding budget<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a021328 elementor-widget elementor-widget-text-editor\" data-id=\"a021328\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Il &#8220;Branding Budget&#8221; \u00e8 una porzione specifica del budget aziendale destinata a finanziare tutte le attivit\u00e0 legate alla gestione e allo sviluppo del marchio (brand) di un&#8217;azienda.<\/p><p>Questo budget viene utilizzato per pianificare e eseguire iniziative finalizzate a costruire, promuovere, proteggere e migliorare l&#8217;immagine e la percezione del marchio tra il pubblico target e il mercato.<\/p><p>Questo budget copre una vasta gamma di iniziative che possono includere:<\/p><ul><li>Sviluppo del Marchio<\/li><li>Pubblicit\u00e0 e Promozione<\/li><li>Marketing e Comunicazioni<\/li><li>Ricerca di Mercato<\/li><li>Protezione del Marchio<\/li><li>Formazione e Sviluppo<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2011155 e-con-full e-flex e-con e-child\" data-id=\"2011155\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1285ca elementor-widget elementor-widget-heading\" data-id=\"a1285ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CAC di Breakeven (Customer Acquisition Cost)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2b1f8c elementor-widget elementor-widget-text-editor\" data-id=\"e2b1f8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questo dato rappresenta il costo medio che un&#8217;azienda pu\u00f2 sostenere per acquisire un nuovo cliente senza perdere denaro nel breve termine, considerando che il valore del cliente acquisito copra almeno i costi di acquisizione stessi.<\/p><p>Mantenere il CAC di breakeven al di sotto del valore del cliente permette all&#8217;azienda di garantire che le attivit\u00e0 di acquisizione siano sostenibili e che, nel breve termine, la redditivit\u00e0 derivante dai nuovi clienti superi i costi necessari per acquisirli.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cabcf54 e-con-full e-flex e-con e-child\" data-id=\"cabcf54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81c7b98 elementor-widget elementor-widget-heading\" data-id=\"81c7b98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CAC target<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b207ddf elementor-widget elementor-widget-text-editor\" data-id=\"b207ddf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questo dato rappresenta il costo massimo che un&#8217;azienda \u00e8 disposta a sostenere per acquisire un nuovo cliente o cliente potenziale.<\/p><p>Il CAC target \u00e8 una parte fondamentale della strategia di marketing e di acquisizione clienti di un&#8217;azienda poich\u00e9, una volta fissato, l&#8217;azienda cerca di mantenere le sue attivit\u00e0 di marketing e acquisizione clienti entro questo limite: se il costo per acquisire un cliente supera il CAC target, l&#8217;azienda potrebbe rivedere o ottimizzare le sue strategie di acquisizione o il modo in cui gestisce le risorse di marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e14271 e-con-full e-flex e-con e-child\" data-id=\"7e14271\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-260383f elementor-widget elementor-widget-heading\" data-id=\"260383f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Churn rate<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41901a3 elementor-widget elementor-widget-text-editor\" data-id=\"41901a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Anche noto italiano come &#8220;tasso di attrito&#8221;, questa metrica viene utilizzata nelle aziende per misurare la percentuale di clienti o abbonati che interrompono o cessano la loro relazione o utilizzo dei servizi dell&#8217;azienda durante un determinato periodo di tempo.<\/p><p>In altre parole, il churn rate misura il tasso di perdita di clienti o abbonati.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bd57c3e e-con-full e-flex e-con e-child\" data-id=\"bd57c3e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-acbca63 elementor-widget elementor-widget-heading\" data-id=\"acbca63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CLV (Customer Lifetime Value)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c7ffab elementor-widget elementor-widget-text-editor\" data-id=\"4c7ffab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questo termine indica una metrica aziendale che rappresenta il valore monetario previsto che un cliente generer\u00e0 durante l&#8217;intero periodo in cui far\u00e0 affari con un&#8217;azienda.<\/p><p>In altre parole, il CLV misura quanto denaro un cliente \u00e8 probabile che spenda con un&#8217;azienda nel corso della sua relazione commerciale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b4472a e-con-full e-flex e-con e-child\" data-id=\"7b4472a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-443270b elementor-widget elementor-widget-heading\" data-id=\"443270b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CPA di Breakeven (Cost Per Acquisition)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72016c9 elementor-widget elementor-widget-text-editor\" data-id=\"72016c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La definizione specifica del CPA di breakeven pu\u00f2 variare a seconda del contesto, ma in generale, rappresenta il costo medio che un&#8217;azienda pu\u00f2 sostenere per acquisire un nuovo cliente o cliente potenziale senza incorrere in perdite.<\/p><p>In altre parole, \u00e8 il limite massimo che un&#8217;azienda pu\u00f2 spendere per acquisire un cliente senza superare i ricavi generati da quel cliente nel breve termine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad7502a e-con-full e-flex e-con e-child\" data-id=\"ad7502a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c90d2d elementor-widget elementor-widget-heading\" data-id=\"4c90d2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">COGS (Cost Of Goods Sold)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e48ccc0 elementor-widget elementor-widget-text-editor\" data-id=\"e48ccc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Noto in italiano come &#8220;Costo dei Beni Venduti&#8221;, questo dato include tutti i costi che sono necessari per fabbricare, acquistare o rendere disponibili i prodotti o servizi che un&#8217;azienda vende ai suoi clienti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93ac32e e-con-full e-flex e-con e-child\" data-id=\"93ac32e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-149551c elementor-widget elementor-widget-heading\" data-id=\"149551c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MDC (Margine Di Contribuzione)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1360ce elementor-widget elementor-widget-text-editor\" data-id=\"f1360ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Indicatore finanziario utilizzato per valutare la redditivit\u00e0 di un prodotto, servizio o linea di business all&#8217;interno di un&#8217;azienda, consiste nella differenza tra il prezzo di vendita di un prodotto o servizio e i costi variabili associati alla produzione o fornitura di quel prodotto o servizio.<\/p><p>In altre parole, rappresenta la parte del ricavo generato da un&#8217;unit\u00e0 venduta che contribuisce a coprire i costi variabili e, successivamente, a contribuire ai costi fissi e al profitto netto dell&#8217;azienda.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f8415d e-con-full e-flex e-con e-child\" data-id=\"3f8415d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0a1bbd elementor-widget elementor-widget-heading\" data-id=\"f0a1bbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MER di Breakeven (Margin Efficiency Ratio)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d1505c elementor-widget elementor-widget-text-editor\" data-id=\"2d1505c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Indicatore finanziario che rappresenta la percentuale delle spese di marketing rispetto al fatturato totale necessario per raggiungere il punto di pareggio (breakeven) in un&#8217;attivit\u00e0 o un progetto.<\/p><p>In altre parole, il MER misura quanti soldi vengono investiti in attivit\u00e0 di marketing rispetto al reddito generato da tali attivit\u00e0 fino a quando i costi totali uguagliano i ricavi, portando all&#8217;equilibrio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e08dc8b e-con-full e-flex e-con e-child\" data-id=\"e08dc8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b2e585 elementor-widget elementor-widget-heading\" data-id=\"5b2e585\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Performance budget<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6331b7b elementor-widget elementor-widget-text-editor\" data-id=\"6331b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Il Performance Budget \u00e8 un tipo di budget aziendale che assegna risorse finanziarie in modo strategico per raggiungere obiettivi specifici di performance, come la crescita delle vendite, il miglioramento dell&#8217;efficienza operativa o la redditivit\u00e0.<\/p><p>Questo tipo di budget si basa sui dati storici, sulle previsioni e sugli indicatori di performance per guidare l&#8217;allocazione delle risorse.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Un calcolatore completo che ti permetter\u00e0 di verificare in tempo reale i dati fondanti del tuo business e scoprire trucchi e strategie per ottimizzare le sue prestazioni.<\/p>\n","protected":false},"featured_media":35357,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"21769","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"class_list":["post-35349","strumenti","type-strumenti","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/strumenti\/35349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/strumenti"}],"about":[{"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/types\/strumenti"}],"version-history":[{"count":0,"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/strumenti\/35349\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/media\/35357"}],"wp:attachment":[{"href":"https:\/\/webgas.net\/it\/wp-json\/wp\/v2\/media?parent=35349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}